Development of disruptive business models
From SmartData to smart analytic we can generate knowledge, the basis for new business models.
Big Data is transformed into Smart Data by Smart Analytic and monetized by Smart Service.
Smart services in the field of automotive means: Instead of the pure sales of vehicles, a company offers future mobility services.
Data driven business models are the key to success. Anyone who knows the mobility needs best will be the first to enter the mobility market and lead to innovative leadership through the networking effects.
Because who controls the platforms, they gain control over the data and can offer the best service. Whoever offers the best service can permanently customize and improve by creating more data.
This understanding is based on data and Smart Analytic.
The competition for sovereignty over the data and platforms is already in process.